Key Responsibilities
- Develop and execute marketing content for users and drivers
- Perform target market research, content monitoring for all marketing and communications collaterals
- Ability to generate and diversify creative content, including regular targeted emails, case studies, websites, social media, and etc., to attract, convert, and engage targets across different types of customers
- Research and investigate topics relevant to the target market
- Stay connected with the latest market trends and customer behavior to generate up-to-date content
- Assist in planning and implementing marketing campaigns to drive brand awareness and growth in Singapore as assigned
Key Requirements
- Bachelor’s degree in Marketing, Mass Communications, or related field
- Minimum 2 years of working experience in social media marketing, with a track record of executing successful campaigns
- Creative team-player with exceptional communication skills
- Highly self-motivated with the ability to work independently and manage multiple projects and priorities
