Responsibilities
To effectively manage the Marketing functions of assigned brands:
- Responsible for developing and executing marketing strategies and campaigns to achieve business objectives
- Leverage digital marketing media like social media (Tiktok, Instagram, Meta), websites and emails
- Liaising with various stakeholders like Sales, Ecommerce, Category, Creative & Design
- Copywriting and proofreading of marketing content in bilingual
- Optimize marketing spend and generate weekly reports
- Handle any ad-hoc marketing projects as assigned by RO
Requirements
- Degree in Marketing, Business or relevant studies
- Minimum 2 years of relevant marketing experience for B2C
- Hands-on knowledge of social media, WordPress, Google Ads, is preferred
- Excellent interpersonal and communication skills
- Creative, flexible with an eye for details