Our US HQ MNC client (travel & hospitality) is looking for Communications Manager - SEA to join their Team.
The successful candidate will work closely with the communications team members and cross-functional partners to ensure Client is front and centre in the media, telling their story to a wide range of journalists, influencers and community members, focusing on activity primarily in Malaysia, Thailand and Indonesia.
Looking for a creative, collaborative and proactive communications professional who has their finger on the pulse of popular culture and the regulatory environment, an ability to navigate ambiguity, and a passion for creating newsworthy campaigns that deliver positive social and traditional media buzz, ultimately helping drive Client's reputation forward.
The role is based in Singapore and reports to the Regional Communications Lead.
Responsibilities:
● Build and execute key consumer and policy comms campaigns across Malaysia, Thailand and Indonesia
● Provide reactive communications support in other parts of Southeast Asia, including but not limited to The Philippines, Singapore and Vietnam.
● Work with local agencies on a day to day basis to develop and execute an extensive press office calendar for ‘always on’ drumbeat news, encompassing data and trends-based localised press pitches, media fam trips and influencer-driven activations that drive positive coverage and social media buzz.
● Devise an extensive calendar of thought leadership and corporate speaking opportunities that showcases leadership bench strength across the region, ensuring the Country Manager and Policy Leads have strong share of voice across the travel, tech and regulatory sectors
● Work closely with cross functional team stakeholders in SEA to support local business and policy priorities
● Work with media, influencers, content creators and celebrities on opportunities to promote.
● Translate global campaigns and launches into locally nuanced pitches that support Client's key business objectives in local markets across SEA
● Ensure key processes are adhered to, including coverage reporting for specific projects, filtering and translation of key global communications press materials and coverage monitoring and tracking.
Requirements:
● 8+ years communications experience working in an agency, in-house communications or a government communications role; preference to those with tech/ travel/publicly listed company experience
● Knowledge of the regulatory environment and industry landscape, and prior experience in managing policy comms for another tech/ hospitality brand
● Experience working with and executing celebrity and influencer campaigns
● Understanding of celebrity and influencer marketing and relevant market specific social media channels
● Able to produce quality work within tight deadlines, adjust quickly to changes in priorities, and keep positive and level-headed in stressful situations
● Ability to work collaboratively with multi-functional leads in a matrix organization
● Confident in leading meetings with external partners, senior stakeholders and media contacts
● Ability to learn and improve on the go
● Strong organizational skills and attention to detail
● Self-starter who operates with an entrepreneurial mindset
● Strong writing and verbal communication skills in English; and exceptional interpersonal skills
