Marketing Executive
We are recruiting an experienced marketing executive to help us attract visitors to our platform and convert them into subscribers (chefs, dinners etc.) to use the services made available on this platform.
Job Scope:
- Identify target audience profile
- Coordinate and undertake market intelligence research projects.
- Develop marketing strategy to achieve marketing awareness, sales lead generation and online conversion
- Website Maintenance - Laravel technology (Knowledge of Wordpress will be advantageous)
- Plan and execute digital marketing via Website SEO, Google Ads, LinkedIn, Facebook, Instagram, Email, YouTube
- Plan, coordinate and run webinars, onsite events
- Collaborate with chefvision.biz business owner to understand solution offerings roadmap and strategize for marketing and sales growth.
- To ensure acquisition goals are met
Requirements:
- Familiarity with Chef/Merchant to Consumer marketing, F&B Business will be an advantage.
- Familiarity with online matching platforms, memberships sites, e-commerce marketing will be an advantage.
- Understand the customer lifecycle concept and possess working knowledge in developing marketing campaigns for loyalty and retention programs
- Working knowledge of SEO, Google Ads and Social Media Ads setup and management.
- Familiar with Hubspot, Mailchimp or similar tools will be an advantage.
- Familiar with Microsoft Live Events, Microsoft Teams Webinar will be an advantage.
- Familiarity with Singapore F&B market will be an advantage.
