My client, in the home appliances industry is seeking a Marketing Assistant or Executive to join their team. As a individual contributor, reporting to the HOD, you will be responsible for the full spectrum of marketing activities for the products.
- Responsible for planning and driving direction, execution for the local marketing function including ATL advertising, BTL promotions, media plan, social media and influencer marketing.
- Work with external agency on the creation and development of various branding and promotional assets, from print to stores, to web.
- Work with regional team on POSM, video and products asset for local executional.
- Work closely with Sales team to support local activities, roadshow & in store activities.
- Manage budget and track KPI, ROI against marketing campaigns / spending.
- Ensure and track retail display excellence.
- Respond to customers queries and comments on social media, marketing email and any other channels.
- Support entire product line life cycle from strategic planning to tactical activities.
- Conduct monthly market visits to monitor competitor activities, share best practices and recommend action plans to the team.
- Any other ad hoc duties as assigned
Requirements:
· Minimum Diploma with specialization on Business or Marketing
· Min 1-2 years of experiences in a similar role
· Proficient in MS office, Meta & Goggle business management platforms and any other social media management platforms.
· Detail oriented, organized resourceful and agile with an ability to adapt and problem solve
· Excellent communication skills, verbal and written
. Opportunity to learn and grow
Location : UBI
