The Role:
As a Marketing Executive for Energea, you will play a key role in the ideation and implementation of marketing strategies to strengthen brand awareness and grow our audience, including developing end-to-end campaigns across both online and offline channels.
Responsibilities:
• Formulate marketing plans, including strategies for branding, awareness and product launches
• Plan and execute content pillars and calendars for social media and digital platforms
• Build the brand community through engagement and management of external agencies, KOLs, influencers and content creators
• Develop through-the-line integrated campaigns and activation, on both online and offline channels
• Manage the assigned marketing budgets across the different channels
• Liaise with strategic international business partners to build on branding and awareness efforts
Requirements:
• Diploma/Bachelor’s Degree in Business or Marketing fields
• Minimum of 2 years of experience in both B2C and B2B marketing, including advertising and promotions
• Basic understanding of performance marketing (SEO, SEM, etc.)
• Strong understanding of social media tools
• Familiarity with Shopify platform and a strong understanding of consumer tech accessories are a plus
