- Analyzing marketing strategies to identify new opportunities.
- Developing consumer based marketing and branding strategies.
- Liaising with management, marketing, sales, and production teams.
- Developing and launching new product lines and identifying new customers.
- Establishing targeted customer and industry partnership networks.
- Monitoring key marketing metrics and developing market segmentation models.
- Integrating user experience feedback in product updates and innovation.
- Performing competitor analysis toward an increased market share.
- Developing consumer oriented marketing products and branding strategies.
- Incorporating emerging solutions and technological advancements in new products.
- Make regular communication with divisional marketing personnel and country management to ensure alignment of plans
- Work cross functionally to ensure timely execution of marketing activities
- At least 20 years and above of relevant working experience and in a managerial role.
- Equipped with leadership skill, strong in business management.
- Good in communication, logical thinking and ability to solve problem.
- Fluent in English and Chinese, to liaise with Chinese buyers