Main Duties & Responsibilities
- Build the brand image through sound conceptualization and execution of publicity materials, marketing collaterals, newsletters, etc. in accordance to the group’s communications strategy
- Drive and develop innovative design concepts that cross multiple channels ranging from print,digital and social media.
- Produce collaterals, publicity materials and newsletters, in response to the brief, fromconceptualization to execution to final production for various platforms.
- Propose forward-thinking design ideas.
- Work closely with other offices in the team, internal stakeholders, communications colleaguesfrom other entities as well as appointed vendors in alignment with the brand image and standards.
- Undertake other communications functions, duties and projects such as events management,photo shoots, video shoots, Etc.
- Handle logistics and operations in relation to events like Baby Fairs and Seminars.
- Directly responsible for all marketing and market development activities in line with companystrategy.
- Specific tasks will be focused on driving business and building our competitive position across theO&G clinics, hospital and other relevant accounts, ensuring clear strategic direction, value andpositioning.
- Develop and execute marketing plans.
- To manage and improve lead generation campaigns, measuring results.
- Produce marketing materials on time and in budget.
- Develop and implement effective marketing campaigns and activities such as workshops, seminars,webinars, direct marketing and work with sales, key doctors and hospitals.
- Brand management and corporate identity.
- Review and respond to social media comments, communicate any major issues to appropriatebusiness owner.