Benefits Summary:
- One of the Well-Known F&B retail business which specializing in bakery
- Monday to Friday, 8.30am - 5.30pm
- Nearby MRT: Boon Lay MRT
Responsibilities:
- Evaluate and improve marketing and pricing strategies.
- Analyze market trends and evaluate competitors.
- Generate leads for new business opportunities.
- Review the sales performance of new products.
- Coordinate and suggest marketing strategies based on market research and sales trends.
- Develop and oversee the budget for the marketing department.
- Supervise branding, advertising, and promotional campaigns across shopping malls, media, and SNS-related platforms.
- Assist in creating creative briefs and guide creative direction for advertising and public-facing communications, including print, digital, and video assets.
- Conceptualize and execute multichannel campaigns.
- Evaluate the effectiveness and impact of ongoing marketing initiatives, promotions, and campaigns through tracking, analysis, and optimization.
- Manage the Loyalty program for campaigns, customer communications, and retention.
- Present concepts and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
- Address customer complaints related to promotional campaigns.
Requirements:
- More than 10 years of working experience.
- Possess the following skills:
a) Know sales the process.
b) Critical thinking and problem-solving skills.
c) Creativity and great writing skills.
d) Great communication skills.
e) Good organization and planning skills.
f) Know technology such as AdWords, InDesign, Illustrator, Photoshop, etc. High skills in Microsoft Office are a must.
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We wish you all the best in your career search.
You are welcome to visit our website at http://www.rkgroup.sg/
RK Recruitment Pte Ltd | EA License No.: 20C0280
Toh Qiu Wei | EA Personnel No.: R23116260
