About Us
Rough Beauty is a bath and body brand that creates products and experiences to inspire mindful living in the everyday. We believe in simplicity, quality and sustainability. Our soaps and bath essentials are handcrafted in our studio in Singapore with botanicals sourced from around the world.
Role Overview
As a Social Media and Community Engagement Specialist, your role is pivotal in establishing a strong connection with our followers, customers and broader community. You will help to shape the brand's online identity and use tools, channels and data to improve the engagement and following.
Role Responsibilites
- Close collaboration with the Founders to execute the SoMe and Community Engagement plan
- Prepare, schedule, post and monitor social media content
- Photography and short-format videography
- Develop various types of digital content, including newsletters, copywriting, and email EDMs.
- Research and identify trends and insights for creating higher quality and accurate content.
- Tracking the performance of content and campaigns, making recommendations for improvements based on data insights.
- Maintaining a consistent and positive online presence across all given platforms by engaging with the community such as replying to DMs, comments, and other communications.
Opportunities:
- Entry-level fresh graduates are welcomed
- Train under experienced founding team through direct mentorship
- Full-time hybrid work arrangements
- Growth and learning in a fast environment
Requirements:
- Believe in the Rough Beauty mission and philosophy
- Skilled in Adobe Creative Photoshop/Illustrator/Canva/PremierePro
- Motivated and keen to learn
- Good interpersonal & communication skills
- Creative thinking and the ability to generate innovative ideas
- Ability to understand and take direction and prioritize as needed
- Familiarity with social media platforms and digital marketing trends
- Attention to detail
