Job Highlights
- Excellent Incentive schemes
Job Description
Key Responsibilities
- MARKETING
- Develop & Coordinate creation of marketing collaterals together with Central Marketing Team and Central Communications & Creative team
- Assist in planning, developing, and executing marketing plans and campaigns for improved lead generation within the allocated budget.
- Track & analyze performance for all marketing campaigns and programs
- Manage marketing expenditures of company to conform to budgetary requirements
- Develop competitor intelligence for dissemination to student recruitment team
- BRANDING
- Build and execute brand strategy, awareness, and communication for ATL/BTL/TTL activities.
- Coordinate PR related activities with PR agency and own PR Team
Other tasks as maybe assigned by superior.
Requirements
- 5+ years of experience in marketing and at least 3 years’ experience in digital marketing.
- Experience in Educational field preferred
- Bachelor’s degree in Marketing or Communications
- Hands on experience in PR and building a well-known brand
- In depth knowledge of online marketing tool and social media
- Excellent Written & Oral Communication with pleasing personality
- Self-starter & team player, problem solving skills, ability to work with deadlines and targets.
- Reports to Head - Marketing
