We are looking for an experienced Digital Marketing & Communications Executive to assist in the planning, execution and optimization of our online marketing efforts. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Job Description
- Manage and work on the creatives using Canva.
- Assist in the formulation of strategies to build a lasting digital connection with the audience
- Plan and monitor the ongoing organisation's presence on social media
- Launch optimized online adverts through Facebook, Instagram, Linkedin etc. to increase awareness
- Prepare online newsletters, social media post, and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
- Preparation of marketing plan
- Designing and conceptualising sponsorship kits
