We are currently seeking a Trade Marketing Executive to join us and lead the marketing activities for our Singapore renowned food products. The Trade Marketing Executive will play a crucial role in achieving planned revenue, volume, and gross margin targets for key brands and customers.
Key responsibilities:
- Assisting in developing and executing the Trade Marketing Plan, aligning it with sales and marketing objectives, and effectively managing the Trade Marketing budget.
- Enhancing brand presence and optimizing campaign execution across trade channels by excelling in in-store planning, execution, and monitoring, in line with annual marketing priorities.
- Formulating and implementing channel-specific marketing strategies and plans tailored to assigned account.
- Conceiving and implementing trade promotions and orchestrating impactful in-store campaigns through close collaboration with both marketing and sales teams.
- Spearheading activation programs with partners to elevate brand visibility and engagement.
- Ensuring brand visibility and compliance accordingly.
Key Requirements:
- Possess a diploma/degree in Marketing, Business Administration, or a related field.
- Possess passion in Trade Marketing, preferably within the food industry.
- Exhibit strong communication and interpersonal skills to effectively interact with colleagues, clients, and partners.
- Display strong analytical abilities and be comfortable working with numerical data to make data-driven decisions.
- Enjoy working in a dynamic, matrixed environments and excel at engaging and coordinating with diverse stakeholders to achieve common objectives.
