We are seeking a dynamic and results-driven Marketing Executive to join our team. As a Marketing Executive, you will play a crucial role in promoting our inclusive attraction tours to a wider audience. Your primary responsibility will be to develop and implement strategic marketing initiatives that showcase the unique features and accessibility of our tours.
Key Responsibilities:
- Conduct market research to identify trends, competitors, and customer demographics in the Attraction Tours with Mobility Devices industry.
- Develop targeted marketing campaigns that resonate with the specific needs of individuals using mobility devices.
- Create engaging content for various channels, including social media, blogs, and email, highlighting the inclusivity of our tours.
- Collaborate with the operations team to gather insights on tour features, accessibility, and customer satisfaction.
Qualifications:
- Proven experience in marketing, preferably in the tourism or hospitality industry.
- Familiarity with accessibility and inclusivity considerations is a plus.
- Strong written and verbal communication skills.
- Creative thinking and ability to develop innovative marketing strategies.
- Proficiency in using digital marketing tools and platforms.