Digital Marketing Specialist - 5 Days / Bukit Batok [3770]
Working Days: Mon to Fri 8am – 5:30pm
Working Location: Bukit Batok
Responsibilities:
Data Analysis and Insights:
- Collect, analyze, and interpret data from various digital marketing channels, including social media, paid search, email marketing, website analytics, and display advertising, etc.
- Develop an action plan or marketing strategy for the company.
Campaign Optimization:
- Monitor campaign performance metrics and KPIs, identifying areas for improvement and optimization.
- Provide recommendations for adjustments to campaign strategies based on data-driven insights, A/B testing, and best practices.
SEO and Content Analysis:
- Undertake SEO initiatives and monitor website rankings to improve organic search visibility, generate engaging content to captivate industrial audiences, foster website loyalty, and highlight our product offerings on our e-commerce store.
Data Tracking and Implementation:
- Ensure proper implementation and tracking of digital marketing tags and pixels including Google Tag Manager, Meta pixel, etc
- Troubleshoot and resolve tracking issues to ensure accurate data collection.
Reporting and Presentation:
- Prepare and deliver regular performance reports to showcase the effectiveness of digital marketing efforts
- Build and strengthen rapport with brand partners through our regular meetings on campaign performance, with data-driven recommendations
Job Requirements
- 3 years of experience in digital marketing analytics or a related role.
- Proficiency in digital marketing platforms such as Google Analytics, Piwik, Google Ads, Google Merchant Center, Google Search Console, Google Tag Manager, Facebook Ads, LinkedIn Ads, etc
- Strong analytical skills with the ability to interpret complex data sets and provide actionable insights.
- Experience with data visualization tools and techniques such as Power BI
- In-depth understanding of SEO & SEM principles and best practices.
- Experience in CRM and marketing automation software such as Hubspot, Dotdigital, or Salesforce
WhatsApp: +65 82026403
Email: [email protected]
14C7279 The Supreme HR Advisory Pte Ltd
R21103770 Chu Jenn Anne
