- Assist the team in the development of the overall digital marketing strategy
- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile)
- Manage and maintain the company’s owned media including websites, and email/CRM software
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
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