Purpose: To support the advertising sales team by providing audience data and insights, to help with revenue generation.
Your responsibilities may span the following areas:
- Analysing audience data, presenting them in the form of meaningful charts & slides to support the Advertising Sales pitch process.
- Monitoring campaigns’ performance, prepare post campaign performance reports for advertising clients, spanning TV, Digital and Social channels.
- Conducting desktop research, identify trends and developments for a wide range of industries (eg. luxury, travel, B2B tech).