CRM & Data Analytic
- Assist in the formulation and execution of CRM marketing automation, journeys, and processes to achieve business efficiency.
- Leverage CRM tools to analyse customer database, derive insights and execute recommendations together with cross functional team.
- To be the data custodian for the brand. Maintain, monitor, and ensure customer database is updated in line with internal data quality policy.
- Support leads assignment and monitor follow-up tasks closely by the sales team.
- Generate and analyse CRM campaign result, draw insights and propose data-driven ideas and recommendations.
- Identify and propose suitable target audiences / segments for sales / aftersales marketing campaigns.
- Plan and build customer journeys in SFMC
- Identify and extract target database on SFMC
- Set up and schedule eDM blast
- Customer Interaction Centre Management
Day-to-day operations
- Leads assignment for Sales team.
- Customer account creation for new leads.
- Campaign tagging for customers account.
- Customer profiling, data mining and customer need analysis
- Assist with events such as sending of invitation, confirmation, registration and ensuring target attendance is met.
- Track, generate and analyse weekly sales funnel and campaigns reports.
Job Requirements:
- Diploma/Degree holders in Marketing / CRM / Business Administration.
- 1-2 years of Marketing/CRM-related experience.
- Knowledge of CRM principles and customer journeys.
- Meticulous and well-organised with the ability to multitask under pressure.
- Takes initiative to lead projects and improve job processes.
- Agile and keen to learn new skills.
- Peoples oriented mindset.
- Keen interest in CRM & Data Visulisation platform such as Salesforce, SFMC, GDMS and / or Tableau
- Comfortable in CRM technical aspects such as integration, API and etc.
- 5 days week, Alexandra
All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.
Kindly email your resume in a detailed Word format to [email protected]
We regret that only shortlisted candidates will be notified
People Profilers Pte Ltd
Tel: 6950 9753
EA Registration Number: R1111375
EA licence number 02C4944
EA Personnel: Lee Hui En Ashley
