Marketing Director
About Us
Quintessential Education (QE) is Singapore’s leading provider of pre-tertiary academic programmes and university admissions advisory for IGCSE and IB students. Over the past 9 years, we have built a strong presence on a high-price, high-quality positioning. We are a fast-growing business looking for a dedicated and talented addition to our team. From enquiries to customer engagement and management, you will help shape the voice of our company and communicate with an international clientele to grow our business.
We are committed to providing an industry-defining service to help our students achieve academic excellence, ignite opportunities and guide them towards success.
We are looking for committed and talented additions to our team. As an ideal candidate, you should display a proven ability to develop and maintain an environment of trust, diversity, and inclusion within your community. You should be able to work with the team to meet deadlines and instil a culture of continuous work improvement.
You should have a strong track record in sales, excellent communication and interpersonal skills, and a passion for education. The successful candidate will be able to work independently and as part of a team, and be comfortable working with high-level executives and decision makers. You will work with the founders, Ivy League and Oxbridge graduates and other high-performing teammates.
Job Duties
- Handle tuition and university applications enquiries, present our programmes, match appropriate tutors and mentors.
- Generate leads through marketing and networking on social media platforms
- Collaborate with the marketing team to develop and implement effective sales strategies
- Collaborate with tutors to design and market niche education courses and curriculum
- Design marketing materials (Emails, Webinars, Posters, Social Media, Brochures etc.)
- Attend industry events and trade shows to promote our services and build relationships with potential clients
- Conduct sales presentations/webinars to potential clients, including online and in-person meetings
- Close deals to drive enrollment in our academic programs
- Collaborate with relevant stakeholders and partners, manage external agencies/partners and clients to boost sales
- Handle VIP High-Networth students and parents on an academic butler basis
Job Requirements
• Bachelors’ Degree in relevant field
• Preferably >2 years experience in related industries
• Good communication and interpersonal skills
• Strong research and analytical skills
• Keen eye for detail
• Good attitude to learn and improve
• Strong time management and organisation skills
• Task oriented, conscientious in task documentation
• Strong sense of responsibility in fulfilling tasks well and in accordance with deadlines
• Ability to work independently and as a team
• Knowledge of general business software and aptitude to learn new applications; proficiency in Microsoft Office (Word, Excel, Outlook), Notion, Airtable, Photoshop, Video-editing (Capcut)
• Excellent verbal and written communication in English and Chinese (Command of Korean and Japanese are welcomed as well) as we have Chinese, Korean and Japanese customers whom prefer conversations in their native languages.
• Knowledge of Canvas, Chatgpt, Tik-Tok, Instagram, Wechat, Xiaohongshu, Google Ad, Google Review
• Knowledge of University Admissions in US/UK/Singapore/Australia/Hong Kong/China
What You'll Learn
• Analytical skills
-You’ll learn to analyse the latest market trends and conduct consumer research
-You’ll be able to determine areas of opportunities or improvement of our brand’s product/service
• Develop your communication skills and handle enquiries of high net worth parents from an international clientele
• Coordinate with specialists and conduct briefings and training
• Build your leadership skills
• Oversee brand strategies and activities
• Lead the creative development of brand strategies
• Take ownership and ensure that brand activities align consistently with the company’s mission and vision
Additional Details
- Working Hours: 10am-7pm, Monday to Friday, In-Office (4 Days)
- Salary: $4500-7000 per month. Additional performance and team bonuses apply.
Other benefits:
• Annual stipend of $500 for Specialist claim
• Annual stipend of $100 for Dental claim
• Annual stipend of $500 for Personal Development
- Commitment: Full-time/In-Person
- Expected Start Date: 01/01/2024
Office Location: 545 Orchard Road, #14-09, S238882
Interested parties should email their CV to hr@qeducation.sg. and complete this form at https://airtable.com/appLOyBp6pO9hqRch/shrvuh9XnleFVLAkN.
Shortlisted candidates will be invited for interviews and assessments.
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