The PR People Pte Ltd is a dynamic and leading public relations firm in Singapore, dedicated to delivering innovative and effective PR solutions for our diverse clientele. With a commitment to excellence, creativity, and strategic thinking, we have established ourselves as a trusted partner in shaping and enhancing our clients' reputations. As we continue to expand our team, we are seeking a highly experienced and accomplished Public Relations Manager to play a pivotal role in leading and elevating our PR initiatives. The Public Relations Manager is a key member of the team who supports and answers to the company's directors in short-term, mid-term, and long-term strategies, execution, and growth plans, and actively upholds and maintains the corporate culture and practices of the company.
Responsibilities:
- Develop and implement overarching PR strategies in alignment with clients' business objectives.
- Provide strategic guidance and mentorship to team members.
- Collaborate with senior leadership to contribute to the overall business strategy, ensuring that timelines, budgets, milestones, and deliverables are managed correctly.
- Understand the overall business objectives and establish programs that support them, including developing business pitches, plans, and strategy decks, and ensure that these are aligned with the clients’ overall objectives.
- Mitigate reputational risks and maintain agency integrity under challenging circumstances.
- Cultivate and maintain strong relationships with key clients, serving as a trusted advisor.
- Understand clients' industries, goals, and challenges to tailor effective PR campaigns.
- Ensure client satisfaction and retention through consistent communication and delivery of results.
- Lead media/influencer relations efforts, building and maintaining relationships with top-tier media outlets and influencers.
- Oversee the development of content and strategies that support activities, engagements and communications, such as compelling pitches, press releases, and thought leadership articles.
- Collaborate with cross-functional teams to ensure seamless integration of PR with other business functions.
- Provide leadership and guidance to the PR team, fostering a collaborative and innovative work environment.
- Manage the operational aspects of the PR department, ensuring efficient workflows and processes.
- Oversee budgeting, resource allocation, and project timelines to meet client expectations.
- Utilise advanced monitoring tools to analyse media coverage and sentiment.
- Provide in-depth analysis and insights to clients, demonstrating the impact of PR efforts.
- Implement data-driven strategies to continuously improve campaign effectiveness.
- Requirements:
- Bachelor's degree in Public Relations, Communications, or a related field.
- Minimum five years’ experience as a Public Relations Manager or Senior Public Relations Manager.
- Extensive experience in strategic PR planning, media and influencer relations, crisis management, and managing a team.
- Proven success in developing results-driven PR strategies and campaigns.
- Strong network with key media contacts and industry influencers in the lifestyle, beauty, and fashion space.
- Exceptional leadership, communication, and interpersonal skills.
- Creative thinking, problem-solving abilities, and a proactive approach.
- Ability to thrive in a fast-paced, dynamic environment.
How to Apply:
Interested candidates are invited to submit their CV, cover letter, and a portfolio showcasing their successful PR campaigns to [email protected].
The PR People Pte Ltd is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences. We thank all applicants for their interest, but only those selected for an interview will be contacted.
