Hello there!
This is a full-time on-site role for a Digital Sales and Marketing Executive located in Singapore at Anson Accessories and Machines Pte Ltd. We are in the Zipper manufacturing business with a new Office setup for Sales and Marketing in the Southeast Asian region.
The Digital Sales and Marketing Executive will be responsible for developing and implementing digital marketing strategies, managing social media, email marketing campaigns, creating engaging content and maintaining the company's website. He/ she is involved in the digital channels to generate leads and build brand awareness for the company.
Job Description and Responsibilities
- Researching the target industry to discover prospecting opportunities.
- Creation and development of marketing strategies to optimize digital reach.
- Hunt and generate new business by prospecting, cold calling, or leveraging on existing contacts.
- Promoting products or services through digital platforms.
- Plan, monitor the ongoing company presence on social media (Instagram, Facebook, WeChat, etc) and follow-up on sales enquiries to maximize sales opportunities.
- Increase company’s online presence and company brand awareness.
- Maintain and update ideas/ content marketing on website.
- Improve user experience in the company’s website.
- Measure performance of digital marketing efforts using a variety of Web analytics tools.
- Collaborating with management on sales goals, planning, and forecasting; maintaining short and long-term business development plans.
Requirements and skills
- Proven experience as Digital Marketing Executive or similar role.
- Good understanding and knowledge of digital marketing concepts and best practices.
- Experience with B2C social media and email campaigns and SEO/SEM, with creative content writing.
- Good knowledge of web analytics tools (e.g. Word Press, WebTrends etc).
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
- Proficient in communicating both English and or Chinese, or any other Southeast Asian languages.
- Minimum GCE A level or Diploma.
Total Renumeration package includes commission based on performance as well.
Base Salary of $2200 + commission
