RESPONSIBILITIES
As our Retail Manager, you are responsible for Retail Sales Excellence on all levels.
The Retail Manager is responsible for Retail Sales Excellence on all levels.
Manage & lead Team on development including promotional and merchandising activities related to a Duty-Free distribution channel and organization.
Gather & providing feedback on competitors and retailers sales and activities to the Key Account Manager & other departments within Travel Retail.
Your main focus :
RETAIL SALES/EXCELLENCE
· Collaborate closely with retailer on anything Retail related to help drive sell-out
· Monitor closely on the retail performance of newness and our core lines
· Planning and implementation of goals/ambitions including retail sales targets, action plans to drive sell-out
· Plan and implement suitable incentives to drive sell-outs in line with competition standards
· Identification of any likely risk/opportunities from itemized sales report and make necessary recommendations to Key Account Manager
· To drive improvement in store ranking/market share of Coty brands (KPI)
· Regularly update monthly sales reports via HUB/internal trackers in coordination with the Retail Sales Coordinator
· Identify potential space improvement at shopfloor or any opportunities to improve our retail sales performance
· Provide an in-depth monthly analysis of the market to Sales Manager & other Departments within Travel Retail
MERCHANDIZING EXCELLENCE
· Work with the Retail Sales coordinator to make sure merchandising excellence is met in all stores
· To work closely with DP on the fulfilment rate of non-sellables
· To nurture strong business partnership with the shopfloor team
· Partner closely with the marketing and merchandising team to put forward recommendations
· To readily share competitor’s insight & propose appropriate actions to maximize sales and brand visibility
· To conduct regular TRIP CHECKS for key market
BEAUTY ADVISOR & COORDINATOR MANAGEMENT
· Oversee Retail Sales Specialist on the leadership & development of the Beauty Advisor Teams
· Create positive and strong synergy within the team, ensure the best mindset, and lead them by example
· Communicate sales target to Beauty Advisors, sales achievement, and ensure that targets are being met monthly
· Conduct regular reviews with Retail Sales Specialist to monitor Beauty Advisor monthly sales performance and examine ways to improve their productivity
· To monitor and update the Beauty Advisor database, according to business needs
· Uniform management in coordination with the Field Trainer
· Roster supervision
FORECAST & INVENTORY CONTROL
· To keep track of retailers’ placement of orders and short shipment
· Work closely with KAM on product forecast
· Work closely with Omnichannel manager on GWP/POS forecasts
· Maintain adequate inventory levels in retailer’s doors sellable stock, testers, promotional items, advertising materials etc.
· Feedback on sell-out, trends to help project and plan accurate forecasts.
· Give on-going feedback to Demand planning team on performance, promotions & Market trends
PROMOTION EXECUTION
· Lead and ensure of all planned promotions & all elements are in place
· Preparation of COMA deck for MPM team for promotion execution
· Analyze and exploit all data on the activity level of the points of sale, on the feed-back of merchandising and promotional activities of Coty brands and competitors
· Provide weekly and monthly updates and follow-up on key information, promotion results, budgets, and costs to the Key Account Manager
· Manage budget and costs relating to retail
· Keeps abreast of and provides info on competitor activities, making recommendations to boost sales
YOU ARE A COTY FIT
You like to make a difference. As an experienced Retail Manager, you will share your valuable experience with the team and you get energy from working in a fast-paced, diverse and international environment. Other than that, you should also have the following requirements:
· At least 5 years of working experience in the retail sector, with an enthusiasm for retail sales management
· Experience in the beauty industry is advantageous
· Industry knowledge & Travel Retail experience a plus, not essential
· Competent in excel & PowerPoint
· Good negotiation skills
You will have:
· Extensive knowledge of retailers and channels for beauty industry, focus on key account, and Travel Retail & ecommerce is a plus.
· Being able to work under fast pace and in matrix organization.
· Organized: Well organized, with a disciplined approach to evaluating priorities in a fast-changing environment.
· The ability to work autonomously, as well as part of a team, and is confident in managing relationships at all levels.
· Strong in leadership and in people management.
· Operational efficient, strategically credible.
· Adaptive: Able to adapt plans, strategies and processes in ways suited to the needs of the business while promoting consistency.
· Driven: Relentless pursuit of progress and achievement of goals.
ABOUT COTY
Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
For additional information about Coty Inc., please visit www.coty.com/your-career
