LUXASIA is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 120 luxury beauty brands. Our integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. Since 1986, the company has partnered the world’s finest brands, such as Aveda, Bvlgari, Calvin Klein, Diptyque, Hermes, La Prairie, Montblanc, and SK-II. We have also established Joint Ventures with the likes of LVMH Group, Elizabeth Arden, Puig, Yves Rocher, and By Terry. At the core of our business is a diverse and dynamic #OneTeam of 2000 talents which shapes the face of luxury beauty, and delight consumers daily across our growing footprint of 15 markets. Come join us now.
Why Join Us?
At LUXASIA, we believe there is beauty within every talent – that is you.
We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.
With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn’t that beautiful?
Objective of the role
- Work closely with the markets in SEA, HK & Taiwan to implement the approved Marketing strategy for the Elizabeth Arden brand and all the licensed Brands
- To support and assist the Regional Marketing Manager (RMM) in all areas to ensure the objectives of the Marketing Department are met.
Responsibilities
E-Commerce
- Work with RMM to review product exclusivities and mechanisms with local markets to ensure attractiveness to target audience
- Work with designer to set up product listings, shop-in-shop designs, banners, creative adaptation and ensure content are aligned with brand and promotion plan
Digital
- Work with markets on website update where necessary
Social
- Work with local markets on monthly social posting calendar
- ·Work with RMM on social content analysis and follow up with markets
PR and Influencers / Events
- Work with RMM and local markets to execute PR/influencer strategy
- Support the coordination & planning of events and other related tasks such as press kits, post event reports
Forecast Management
- To assist with the coordination and consolidation of forecasts for innovations efficiently
- To extract historical data for analysis and review with RMM
Visual Merchandising Maintenance
- To follow regional transparency and Visual Merchandising strategy and work with markets to ensure in-store excellence across all locations
- To ensure that the internal picture library is updated every time market visit is done
Assets and Content Management
- To send and follow up on creative requests for assets
- Coordinate, request and provide assets, product information and necessary documents to local markets during new product launch and where necessary
- Coordinate creative briefs and manage timeline between markets and to designer
Other Marketing Support
- To coordinate and support all necessary information, tools and ad hoc requests between Global team and the markets
- To assist on the development of a monthly newsletter to share best practices and success stories across the region
- To assist with any other related projects, reports, and tasks
- Degree holder in business/marketing
- 1-2 years of marketing experience will be preferred
- Team player with interpersonal and communication skills
- Keen interest in beauty products and retail
- Proficient in MS Office applications and Adobe Photoshop (will be a great added value)
- Occasional traveling may be required
