Key Responsibilities:
1. Develop and Execute Marketing Plans:
· Create and implement comprehensive marketing plans to achieve company objectives.
· Execute integrated marketing campaigns across various channels.
2. Digital Marketing:
· Manage and optimize digital marketing channels, including social media, email, and online advertising.
· Analyze data to measure the success of campaigns and make data-driven decisions.
3. Content Creation:
· Develop engaging and high-quality content for various platforms.
· Collaborate with the design team to create visually appealing materials.
4. Market Research:
· Conduct market research to identify trends, competitors, and opportunities.
· Stay informed about industry developments and incorporate findings into marketing strategies.
5. Brand Management:
· Ensure brand consistency across all marketing materials.
· Contribute to the development of brand messaging and positioning.
6. Event Coordination:
· Ensure brand consistency across all marketing materials.
· Contribute to the development of brand messaging and positioning.
7. Colloboration:
· Work closely with sales, product development, and other teams to align marketing efforts with overall business goals.
Requirements
· Minimum Diploma in Marketing or related disciplines
· Minimum 2 years of working experience in similar role
· Retail/F&B experience is an added advantage
· Able to work effectively both independently and in a team
· Knowledge of Shopify a bonus
· Highly proactive with the ability to multi-task
· Excellent communication and interpersonal skills