Job description
Able to work independently and has a creative design flair. Responsible for planning, developing, implementing and managing the overall digital marketing strategy.
Specific Responsibilities
- Plan and execute our company's Social Media pages, website, advertising and promotions
- Create written and visual content for the company social media channels to increase company’s social content visibility
- Assist in creating, updating and ensure proper site products and content for social media and listing
- Brainstorm marketing ideas and create initiatives
- Take charge and ensure optimisation of all content through SEO and performance marketing efforts, with the aim of acquiring high-quality traffic to drive conversions
- Monitor content and social media trends as well as the competitive landscape
Competencies
- Outline plans for online media calender to ensure marketing plans are executed timely
- Able to provide reports on online media and analyze online behaviours and effectively plan next marketing activities to capture audiences
Job Requirements
- Minimum of 1 year of relevant experience preferred
- Proficient in Adobe creative software such as Photoshop & Illustrator
- Ability to work independently
- Strong interest in social media will be an advantage
- Excellent command of English, both verbal and written communication
- Good attention to detail
- Self-motivated with a results-driven approach
- Experience in producing branded content for web and social media that delivers results
- In-depth knowledge and experience with SEO and web traffic metrics