WHO WE ARE
PALO IT is a global innovation and software development company dedicated to helping organizations craft tech as a force for good. We work with clients to rapidly launch products and services, create new business models, and prepare leadership and culture for the future. We are a community of innovators, designers and technologists across 16 offices and five continents (France, Hong Kong, Singapore, Thailand, Australia, Mexico, Colombia, Spain, Brazil and the United States).
We're committed to helping businesses transform to better our world. We're proud to be a World Economic Forum (WEF) New Champion, and a B Corp-certified company in Singapore, Hong Kong and Mexico, currently working towards certification across all other locations.
Your Role
The key objective of this role is to strengthen PALO IT’s positioning in the industry in Singapore as a Tech for Good company and supporting the business in achieving their strategic goals. This role will be part of an overall strategy to accelerate the growth of driving our business towards the tech for good space. The role would ideally suit a passionate, cross functional marketing professional, with a strong expertise in B2B growth marketing, who enjoys autonomy and working in a dynamic team. This role works closely with the Global Chief Marketing Officer and will be based in Singapore.
YOUR RESPONSIBILITIES
- Work with global chief marketing officer & leadership team to define lead generation omnichannel campaigns
- Develop & execute a local marketing plan to drive Tech for Good motto & service offerings
- Own the end-to-end marketing funnel, leveraging on data to drive insights
- Work with sales to boost pre-sales activities and convert new clients to PALO IT
- Generate direct and indirect revenue from online content, events and marketing related activities.
- Implement a strong growth marketing strategy (CRM and new customers)
- Actively participate in tech, impact and industry related events with thought leadership speaking opportunities
- Develop a partnership & influence strategy for network and key stakeholders
- Build a strong PR strategy to build awareness and credibility on the markets
- Boost efficiency of the owned media touch points (website and LinkedIn)
- Build compelling content factory and leverage marketing channels to spread the messages
- Understand the competitive landscape, customers, and influencers
WHO YOU ARE
- Marketing profile with at least 7 years of experience
- Thinker and Doer mindset
- Strong experience in B2B marketing, preferably in technology marketing or consulting
- Solid background in the tech industry and relevant experience in sustainability will be preferred
- Good understanding of business priorities and strategies and capacity to influence decisions
- Good understanding in offline and online marketing strategies
- Good capacity to connect sales & marketing and develop lead generation strategies
- Strong expertise on growth marketing Inbound, outbound, ABM), knowledge on HubSpot will be a strong plus
- Collaborative skills and ability to build relationships across diverse stakeholders
- Ability to thrive in a fast-paced environment and adapt to the demands of a diverse culture
- Self-motivation and confidence with a high degree of initiative is required
- High level of problem-solving skills and attention to detail is critical
- Have had exposure to an entrepreneurial culture, implemented new ideas and brought innovative solutions to the business
MORE ABOUT PALO IT
We’re eager to adapt to change, learn from our experiences and move to meet our planet’s urgent needs. With 2025 as our horizon, we are taking action to meet the following objectives:
- Become a climate net-zero company
- Attain 50% of revenue from projects with a positive impact
- Train 100% of our workforce on impact
- Achieve B Corp certification among all 16 of our offices across the globe
- Continuously measure & improve employee happiness
Our clients (https://www.palo-it.com/en/case-study) are amongst the world's most successful companies. We innovate with both established Fortune 1000s, SMEs and start-ups who aim to make an impact, become global leaders and address the world's most complex challenges.
What We Offer
- Stimulating working environments
- Unique career path
- International mobility
- Internal R&D projects
- Knowledge sharing
- Personalized training
For more on our team culture and benefits, check out our careers page (https://www.palo-it.com/en/career)
PALO IT Singapore is an equal opportunity employer. Employment decisions will be based on merit, qualifications and abilities. Palo IT SG does not discriminate in employment opportunities or practices on the basis of race, colour, religion, sex, sexuality, national origin, age, disability, marital status or any other characteristics protected by law.
Protecting your privacy and the security of your data are longstanding top priorities for Palo-IT.
