Responsibilities
- Co-formulate trade marketing strategies with sales and brand teams to ensure the commercial success of off-trade markets.
- Work closely with external stakeholders to develop and creative POSM materials that are within brand and retailer guidelines.
- Coordinate with brand and sales team to ensure on-time and best-in-class executions.
- Conduct regular market visits to monitor competitor activities, share best practices and recommend action plans to the marketing team.
- Review promotion executions and provide recommendations to improve on accounts profitability.
- Manage monthly Trade Marketing Budgeting and upkeep filing.
- Manage Nielsen database via Answers Platform and provide evaluation and recommendation for channel success.
- Monitor and provide updates of volume performance by channel.
- Provide support to the Channel Marketing Manager in the formulation of yearly commercial reviews and brand planning
Requirements
- Degree in Marketing, Business or related fields.
- 1 – 2 years of experience in Trade Marketing (FMCG) or similar capacity will be a plus
- Willing to travel within Singapore to conduct store visits
- Proficient in Microsoft PowerPoint, Excel and Word
- Comfortable with market data analysis (AC Nielsen, Internal Sales Data)
Interested candidate please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
https://go.persolkelly.com/job/apply/4067
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