Who you are:
A dynamic and creative senior strategist who wants to build disruptive brand platforms and breakthrough communications. You want to lead client conversations inspire teams and be a key part of driving the strategic agenda of TBWA\Singapore.
- A strategic leader on your brand, projects, and teams. Being both a long-term brand builder while also finding opportunities to innovate and push the creative output of the team to new places.
-Build strong relationships with other departments, accounts, data, creative and innovation being the glue to bring people in at the right moment.
- Be a passionate about and inspired by great creative work. Want to make work that cuts through the clutter and connects with audiences.
- Be interested in and plugged into the culture of our region. Want to scratch beneath the surface of a topic and find fresh insights and ideas.
- Want to work with and nurture young talent in the industry, inspire them to grow and build a collaborative culture in the team.
Responsibilities:
- Be the go-to strategist on your account. Lead strategic conversations, briefings and presentations.
- Understand your brands better than anyone else, know how their business is working and how you can unlock growth and opportunity.
- Push the disruptive creative agenda of the client and agency to deliver new and innovative types of work.
- Create simple, powerful and inspiring strategic briefs and proposals.
- Work with cross functional teams and lead younger strategists on your brands.
- Be the link between the creative work and the data of the client business and audience finding new ways to use quantitative data to unlock opportunity.
- Report and build the reputation of the agencies effectiveness agenda. Proving that our work, works to clients and the industry.
