Temp Practise Marketing & GP Journey APAC, Up $9K
Duration: 6 Months Contract
Work Location: River Valley
In this role, within the APAC GP Marketing Team, you will drive our efforts to reach a wider dental opportunity and expand our customer base through our recruitment efforts. In addition to customer acquisition, you will drive the company market share penetration by supporting
doctors to create demand, drive practice efficiency, productivity and scale through strong practice branding, effective patient conversion, optimized practice workflows. Develop and manage core practice development initiatives addressing the needs of providers and practice staff.
Contribute to the fast growth of Asia Pacific business with excellent process management, analytical and strong implementation skills, customer-orientated and collaborative approaches.
Responsibilities:
- Lead our efforts to achieve market access and acquisition efforts, to recruit doctors to become the company providers
- Manage the practice team development journey through the provision of staff training resources and staff engagement activities to support doctor programs.
- Identify and assess the training needs of practice team and develop training curriculum that address the business needs
- Partner with Clinical Education team to develop practice staff education programs and modules to improve practice staff’s proficiency with the company product, treatment, and processes to deliver better patient experience and practice growth
- Develop tailored training content for Orthodontists and GPs and for different staff roles (Dental Practitioner, Treatment Coordinator, Hygienist, etc.) to enhance learning effectiveness and ensure on-the-job relevance
- Develop regional key opinion leaders with best practice development and management experiences
- Own and deliver on practice marketing key performance indicators and marketing budget targets
- Report to Professional Marketing Director, GP, Asia Pacific
- Collaborate with the Asia Pacific product managers, marketing communications, consumer marketing, clinical and sales force effective teams
- Work closely with local marketing team and relevant teams for implementation and tracking
- Partner with agencies as required
Requirements:
- Minimum 6+ years of marketing or equivalent work experience, preferably in healthcare – medical device with experience in developing and executing training programs. Experience in dental and orthodontic practices a bonus.
- At least 3 years of regional marketing management is a must.
- Experience working in cross-functional, multi-cultural, dynamic organization setting
- BA degree is must, marketing / healthcare major and MBA is plus
- Strategic planning & analytical thinking
- Team player who cultivates collaborative work environment
- Agility, Customer focus, Adaptability
- Able to build training materials that can engage the audience, do business storytelling, and encompass powerful messaging
- Effective communication to work with multiple stakeholders in strong matrix structure, including strong presentation skills
- Excellent project management skills, with ability to balance multiple deadlines, strong organisation and attention to detail.
- Fluency in spoken and written English. Chinese or Japanese is plus
- Skillful at producing documents with MS office programs
