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Jobs in Singapore   »   Jobs in Kuala Lumpur   »   Business Management / Project / Planning Job   »   Customer Relationship Management Executive
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Customer Relationship Management Executive

Bright Alliance Sdn Bhd

Bright Alliance Sdn Bhd company logo

Role & Responsibilities;

Assist to effectively manage customer relationships and in developing and executing strategies that improve customer engagement and retention, increase sales, and enhance the overall customer experience.

Job scope;

  • Assist in developing and executing the overall CRM strategy for the company.-Yearly planning.

-Data Management

  • Manage customer data, ensuring that it is accurate and up-to-date in the CRM system.
  • Manage members contact information, purchase history & behaviour, warranty and preferences.
  • Segment customers based on their demographics, purchasing behavior, and travel preferences, which could be used to personalize marketing and communication efforts.

-Report & Analysis

  • Create and maintain reports that analyze customer data and provide insights to the CRM team.
  • Analyze sales data to identify trends, such as popular product lines or peak travel seasons, which could inform future marketing and sales strategies (refer to No.1 – CRM planning)
  • Analyse data to ensure promotional /marketing campaign effectiveness.

-Customer Service

  • Provide high quality & support to customers, answering their queries and resolving any issues they may have.
  • Provide excellent customer service by addressing their complaints in a timely and effective manner.
  • Improve member satisfaction.

-Feedback collection

  • Collect feedback from customer/member through surveys or other means to identify areas for improvement and to understand customer satisfaction levels. This information can be used to improve product offerings and customer service.

-Communication and Campaigns

  • Manage communication with customers through sms, whatsapp, email, direct mail, and other channels (refers to many channels such as video in FB, instagram, tiktok & more)
  • Plan and execute “marketing” campaigns that are targeted at specific customer/member segments and also specific seasonal campaign/Event plan needed.

-Loyalty Programs

  • Assist in the design and implementation of loyalty programs to reward and retain customers, such as offering discounts, free luggage, free gift with repeat purchases & more.
  • Explore a possibility of collaborating with others companies, partnership to lets members to enjoy others benefit as part of their loyalty program rewards.

-Any other adhoc projects assigned.

 

Requirement And Qualifications;

  • Minimum 2 years of relevant / CRM Management & Marketing experience (customer retention/loyalty)
  • Good communication skills (Prefer to be able to speak in mandarin, english & malay)

Perks & Benefits

  • Bonus
  • Annual Leave
  • Company Trips
  • Medical Claims
  • Medical insurance
  • EPF contribution
  • Socso & EIS contribution 

Job Location
No. A8, Jalan Kuang Bulan, Taman Kepong
Click to view the location on Google maps

✱   This job post has expired   ✱

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