As the Regional Stylist, you are responsible for the implementation of the COS styling direction in our windows and stores across the whole of APAC. In this role your will have the chance to drive the styling direction created globally and adapt it for the APAC countries to create customer desire and to build brand awareness.
Partner with the Central Stylist to create a styling direction aligned to each window concept, providing customers with inspiration
Interpret the global styling direction and adapting to APAC customer needs and stock levels
Use the styling direction & collaborate with mens & ladies concept visual merchandisers to drive conversation rate and selling by creating a strong visual identity, starting with the windows and through to the mannequins looks in store.
React to selling trends, customer data and sell through to showcase products that will drive traffic and conversion
Co-operate with Merchandising Team, to ensure stock intake is aligned with styling direction and looks.
Co-operate with the Marketing Team regarding events and external collaborations
Provide information and inspiration on styling direction to in-store VM teams, overseeing the styling guidelines for execution across windows and in store
Create styling information packs using Adobe design programs
Follow and analyse the success of the window product in order to secure selling, conversion rate, and Brand Identity
Work towards creative and commercial objectives with a strategic approach to the product storytelling in store and windows