The essential responsibilities include:
- Ensure that the website is merchandised appropriately for seasonal and day-to-day campaigns, with the optimal product and category placement to achieve and surpass sales and conversion targets
- Map category and subcategories landscape, and define priority on which segment to be developed in collaboration with merchant and merchandise strategy teams
- Plan, execute and maintain category performance (from acquisition to incubation and development)
- Monitor the website, sales, and campaign analysis to gain an understanding of user experience, buying habits, and trends, and implement changes based on this analysis
- Identify, strategize and execute various ad-hoc projects within the team to improve overall efficiency and excellence
- Come up with initiatives to continuously improve competitiveness advantage
Formal Education & Certification
- Degree in a related field
Knowledge & Experience
- At least 3 years of relevant eCommerce experience
- Knowledge of Google Analytics and/or other digital marketing analytics tools
- Possess a proven track record of B2C dot com sales with strong acumen for online business
- Keep up-to-date with the latest eCommerce related development & maintain awareness of market trends in the online space
- Strong knowledge of FMCG or retail environment
Personal Attributes
- An effective and dynamic team player with strong communication, organizational and analytical skills
- Excellent organizational, project and time management skills
- Outstanding ability to think creatively, identify and resolve problems
- Attention to details and possess ability to effectively multi-task in a deadline driven environment
- Ability to clearly and effectively articulate thoughts and points
- High level of initiative, integrity, autonomy and self-motivation
