1. **Market Research:** Conduct analysis of market trends, customer preferences, and competitors.
2. **Strategy Development:** Create and implement marketing strategies aligned with business objectives.
3. **Sales Planning:** Develop sales plans, set targets, and pursue new sales opportunities.
4. **Customer Relationship Management:** Maintain strong relationships with clients and manage customer inquiries and complaints.
5. **Promotional Campaigns:** Plan and execute campaigns to increase brand awareness and sales.
6. **Content Creation:** Produce engaging marketing content for various channels.
7. **Performance Analysis:** Monitor and report on marketing and sales outcomes.
8. **Budget Management:** Oversee the marketing budget and negotiate with vendors.
9. **Team Collaboration:** Work with team members and other departments to achieve goals.
10. **Industry Awareness:** Stay updated on industry developments and technology advancements.
Key skills needed include analytical thinking, creativity, effective communication, and a good understanding of the food and beverage market.