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Jobs in Singapore   »   Jobs in Singapore   »   Sales / Marketing Job   »   Marketing & CRM Manager
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Marketing & CRM Manager

Benchmark Staffing Solutions

About our client

Our client is a well-established and reputable leader in the automotive industry.

They are looking for an individual to join them in their growing team, here is your chance to be part of an exciting team geared towards both company and personal success.

Marketing & CRM Manager

Job Overview:

Responsible for

  • Formulating marketing strategies, development, and implementation of marketing A & P programs, that includes brand campaigns, new product launches and marketing communications;
  • Development, execution, and continuous refinement of multi-channel relations and the development of customer relation roadmaps.

Job Duties & Responsibilities:

  • Working in collaboration with the dealer principal on new strategies and business plans;
  • Continually monitoring, testing, revising, and updating marketing campaigns for Sales and Aftersales;
  • Analysing short and long-term campaigns, translating quantitative data into recommendations, and developing plans for new and revised campaigns;
  • Defining cooperation partners to work with (e.g., events, product placement);
  • In-charge of all Point-of-Sale materials and showroom assets through monitoring and ordering from the dealer principal;
  • Asset deliverable management, as well as the testing of all SMS and emails, among other multi-channel communications;
  • Manages and drive customer data quality, and compliance with Personal Data Protection Act;
  • Formulates and oversees 360 customer life cycle and touchpoints, including retention, loyalty, and advocacy marketing strategies;
  • Collaborating with sales, aftersales, customer service and operations teams to improve the customer experience;
  • Conduct post-campaign analytics for the purpose of realizing recommendations for future CRM campaigns;
  • Working with IT to manage CRM system and data warehousing;
  • Monitoring and analysing Principal led surveys received from Sales/Aftersales customers;
  • Managing, evaluating, and developing marketing executive as a direct report;
  • Any other jobs that may be assigned from time to time.

Job Requirements:

  • Possess substantial knowledge in marketing and CRM segmentation, demonstrates premium and luxury mindset;
  • Proficient in cross-functional collaboration, financial and strategy planning, good communication skills, excellent project managerial skills, creative skills, attention to details and a process-focused aptitude that will effectively execute multiple responsibilities and deliverables;
  • Possess outstanding interpersonal skills and a positive attitude to deliver results in a fast-paced environment.

Are you ready for a challenging and exciting endeavour that will require the investment of a lot of hard work, dedication and all your experience? Are you ready to bring your skills and competencies to support the establishment and enhancement of our client’s business? If yes, you might be exactly the new team member they are looking for!

Please submit your updated and comprehensive CV in MS WORD FORMAT ONLY (NOT PDF) with full career details, stating current or last drawn salary with full breakdown such as base, incentives, AWS, etc. and expected salary, contact details, educational qualifications, working experiences, reasons for leaving each past employment(s) and availability date to:

[email protected]

What our client offers

Develop Your Potential:

They emphasise and offer career growth, learning and development opportunities, which will fuel your career aspirations and complement your business exposure across their business network.

Diverse, Equal Opportunity:

They build a sustainable work culture where their people feel welcome, valued, respected and able to express their ideas and beliefs freely. They believe that diversity of thought and approaches in their workplace makes them stronger as a team.

Competitive Compensation and Benefits:

They are committed to recognising and rewarding your contributions to the business. They benefits packages aim to improve your quality of life by providing support for various health and recreational schemes.

Personal Data Protection Statement for Job Applicants

Please be informed that the personal data you provided by way of your job application to Benchmark will be collected, used and disclosed by or on behalf of Benchmark to determine or investigate your suitability, eligibility or qualifications for employment with Benchmark and/or its clients and manage your application for employment with Benchmark and/or its clients including identifying you as potential candidate for future suitable positions and/or notifying you of any such positions, either existing or in the future.

Thank You!

We thank all applicants for their interest in a career with our client. Due to the high volume of incoming applications, we will not be able to respond to all applicants. Therefore, only shortlisted applicants will be notified for interviews. All applications will be treated with the strictest confidence.

THOMAS CHAN | MOM CEI No: R1766693 | Benchmark Staffing Solutions | MOM EA License: 21C0679 | UEN: 53435609E

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