Company background
BlueCube Media is a Marketing & Web agency with offices in Singapore, Malaysia, Thailand, and India. Specializing in three distinct niches – Marketing Communications, Website & Software Development. With over a decade of industry experience, we take pride in crafting high-quality field marketing strategies and technologies to elevate organisation's reach and impact. We strongly cultivate and nurture our people's inner values and see every endeavour as a shared journey with both our team members and clients.
Job Brief
We are seeking for an energetic & dedicated Senior Marketing Executive with interest in working in a Marketing & Web agency to plan and execute marketing strategies for both our in-house and clients’ projects.
The Senior Marketing Executive plays an important role in aligning the marketing strategies with the marketing objectives. Collaborating closely with cross-functional teams in supporting the creation of promotional advertisement & material, supporting events & logistic as well as increasing client engagements.
Responsibilities
- Develop, execute and manage overall marketing plans that propel the company towards its objectives.
- Enhance company’s brand identity through consistent messaging and branding strategies
- Apply data-driven thought process with proper analysis of campaigns’ performance metrics to improve marketing strategies and achieve quantifiable results
- Conduct thorough market research and analyse industry trends, customer behaviours, and competitive landscapes to identify sales opportunities.
- Execute and manage online advertising campaigns, including SEO, SEM, and social media ads to generate leads for both in-house services and clients' projects
- Oversee the creation, execution and analysis of various marketing campaigns, including digital, print, events and content marketing
- Collaborate with cross-functional teams to execute marketing initiatives
- Stay up-to-date with industry trends and new marketing technologies
- Craft captivating, SEO-enriched content and visually compelling graphics for both in-house and clients' blog, website, and social media channels
- Support pre-event and onsite events’ tasks including overseeing the coordination with vendors and execution.
Requirements
- Bachelor's degree in marketing, communications, or related fields
- Minimum 2-3 years of experience as a Senior Marketing Executive - leading marketing juniors to align with overall marketing strategy
- Strong knowledge of SEO, SEM, email marketing, and social media marketing
- Proficient in website analytics tools such as GA, GSC, GTM, Heatmaps etc.
- Strong project management and organizational skills
- Excellent communication and interpersonal skills
- Good command of English
- Adept at problem-solving and be able to multi-task
- Have an eye for details
Here’s what you can expect
- Recognition & growth opportunities
- Performance Bonus
- Long Service Incentives
- Birthday Incentive
- Staff bonding activities