We are seeking an experienced Senior Digital Marketing Executive to join our team and lead digital marketing initiatives across multiple channels. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns to drive engagement, brand awareness, and conversion.
Responsibilities:
• Develop and implement comprehensive digital marketing strategies to achieve business objectives, including but not limited to social media advertising, email marketing, search engine marketing, and content marketing.
• Collaborate with internal teams and external agencies to create visually appealing and effective content that aligns with brand guidelines and campaign objectives.
• Manage social media accounts, including scheduling posts, monitoring engagement, and responding to comments and messages in a timely manner.
• Conduct thorough analysis of campaign performance using analytics tools such as Google Analytics. Provide insights and recommendations for optimization.
• Lead the execution of social media campaigns, coordinating with cross-functional teams to ensure alignment and collaboration.
• Stay updated on industry trends and best practices in digital marketing, and implement innovative strategies to enhance campaign effectiveness.
• Provide guidance and support to junior team members, as well as internal stakeholders, on digital marketing best practices.
Requirements:
• Bachelor's degree in marketing, communications, or related field.
• Minimum 3-5 years of experience in digital marketing, with a strong track record of managing successful campaigns.
• Proficiency in digital marketing tools and platforms, including Google Analytics, SEO, SEM, and email marketing software.
• Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams and external partners.
• Strong analytical skills and attention to detail, with the ability to interpret data and draw actionable insights.
• Highly motivated, proactive, and able to work independently in a dynamic environment.
If you are passionate about digital marketing and looking for an opportunity to make a significant impact, we'd love to hear from you! Apply now to join our dynamic team and drive success of our digital marketing initiatives.
