Our goal is to have the voice of our customers at the center of our communications and our sales engagements. We believe it is their passion, enthusiasm and success that will best inspire other customers and prospects to embrace the innovative applications that we bring to market.
This is the job for you if you have a strong passion for understanding customers and an ability to develop and nurture working relationships with practitioners and C-level executives. You’re an organized, strategic thinker that can turn customers into rockstar advocates for industry marketing programs and sales efforts. You're a team player who loves collaborating with other stakeholder teams, including sales, customer success, and product marketing, to stay tightly aligned on customer priorities and readiness and messaging. You’re analytical and data-driven and can track a set of goals to measure the effectiveness of customer advocacy efforts.
Responsibilities:
- Develop a community of customer advocates that articulate the value of Source, secure and manage customer advocacy pipeline supporting the industry initiatives
Engage with senior level customers in business conversations, and develop highly engaged, mutually-beneficial reference relationships
Ensure a positive customer experience through day-to-day activities
- Produce evidence of customer successWork with stakeholder groups (e.g. solution marketing, customer success) to align customer content with buying center and industry messages and story lines
Collaborate with marketing colleagues to create high-quality customer assets and sales tools including case studies, videos, presentations, podcasts, webinars, etc.
Support priority industry activities with customer stories, such as trade shows, events, demand campaigns, brand campaigns. - Work as an advocate for our team and customers internally
- Bring innovation and creative ideas to leverage the customer voice in content and marketing activities
Experience/Skills:
- 3+ years’ experience in B2B communications and/or B2B marketing
- Experience with customer advocacy programs or working with customers on marketing activities
- Demonstrated ability to build strong, lasting relationships with internal and external constituents (customers, product marketing, sales, executives, etc.)
- Strength in working with cross-functional teams
- Experience in developing and executing creative ideas and program
- Strong strategic thinking, problem solving, and analytical skills
- Superb writing and general communications skills
- Team-oriented approach
- Required to be bilingual in English and Korean
Location: This role will be based in Singapore and will support ASEAN, Hong Kong, Taiwan & Korea market.
