Job Summary:
The Marketing Executive will gain experience across the consumer and B2B marketing field, focusing on events execution, marketing campaigns with exposure to digital marketing both influencing partners and end customer- in relation to content marketing for social media and B2B e-commerce. He/she will support the marketing and product teams in engaging customers, driving product and program awareness to meet business objectives through a variety of campaigns. He/she will also be involved in events management with an added exposure to managing the portfolio of Marketing Services above across a broad set of smaller vendor or new vendors onboarded at the company.
Job Descriptions:
- Working closely with PMs as this role needs emphasis on managing a portfolio of smaller vendors, driving relationships, and exploring various demand creation activities that drives their partner engagement with business growth as top priority.
- Assist in general end-to-end marketing community campaign conceptualization and execution, including social media and e-commerce marketing campaigns.
- Responsible for managing his/her own via Marketing services, or packages creating demand and value for SG Marketing services.
- Assist in creating brand/promotion content and assets from conceptualization, simple copywriting, coordinating with design team for artworks/graphics to occasionally shooting own photography to post, creating motion graphics or short videos, creating infographics and concepting new ways to connect with our target audience.
- Drive community roadshows around a broader set of topics, pertinent to the business under the company brand and voice. =
- Think small scale events - packing vendor content and conceptualizing a compelling flow with basic storytelling, working with creative team keeping efforts brand compliant, co-ordination necessary event workshop set ups, including content, AV, F&B, premiums, and incentives working with existing suppliers, registrations, and eventual attendance, POE and post event communications, and all financial aspects of running an effective event.
- Facilitate the incentive programs for partners lending a hand with maintaining data on incentives and points, working with the program manager.
- Onboarding new partners, suppliers, as applies with standard contractual agreements signed between both parties.
- Building up our social account presence with assets including posting, sharing, engaging, and increasing digital marketing engagement.
- Plan and manage content calendars, day-to-day management of social account, active monitoring and responding to comments/enquiries.
- Provide administrative and marketing support as required from time to time.
Interested candidate please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
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