COMPANY DESCRIPTION
Mediacorp is Singapore's largest content creator and national media network, operating a suite of TV channels, radio stations, and multiple digital platforms. Its mission is to engage, entertain, and enrich audiences by harnessing the power of creativity.
We are committed to creating an inclusive and diverse workplace where talent thrives. Our hiring decisions are made based on merit and fit-to-role. If you have a disability or special need which requires accommodation to participate in the recruitment process, please inform us when you submit your online application. We will be happy to support as necessary.
Thank you for your interest and application to this role. Please note that only short-listed candidates will be contacted.
RESPONSIBILITIES
An essential managerial position within the Growth and Audio team, responsible for contributing to the strategic direction and development of audio content. In this capacity, you will play a pivotal role in aiding and shaping the activities and content planning associated with General Entertainment Audio (Chinese & Malay stations) and melisten under the guidance of the lead. The ideal candidate should possess analytical acumen, creative prowess in ideation, and robust organizational and leadership capabilities. Familiarity with audio operations, a genuine passion for radio, and a comprehensive understanding of the music industry would be highly advantageous.
Responsibilities
Technical Innovation:
- Stay informed about industry trends and emerging technologies in audio production and digital platforms, with a particular focus on developing AI DJs to enhance and elevate our content offerings.
Budget Management:
- Collaborate closely with the finance department to formulate and manage budgets for audio production and events, ensuring cost-effectiveness and optimal resource utilization.
Strategic Content Planning:
- Develop and maintain a comprehensive content calendar, aligning programming with strategic objectives and special events to ensure a dynamic and engaging schedule.
Execution Excellence:
- Coordinate with relevant teams to ensure the flawless execution of planned content across various platforms, maximizing the reach and engagement impact of our programming.
Collaborative Content Development:
- Work closely with audio personalities to co-create unique and compelling content that caters to the preferences of our target audience.
Brand Integrity:
- Uphold and strengthen the station's brand identity across all audio and digital platforms, ensuring a consistent and cohesive brand message.
Collaborative Marketing:
- Collaborate with marketing teams to synchronize audio content with broader marketing strategies, enhancing overall brand consistency and impact.
Data-Fluency:
- Utilize data analytics tools to track audience engagement metrics, providing valuable insights for optimizing content strategy and enhancing overall performance.
Performance Measurement:
- Establish key performance indicators (KPIs) for the audio team and leverage analytics to measure and continuously improve team performance.
Community Connection:
- Plan and execute engaging community events, utilizing the station's presence to connect with the local community and exploring partnerships with local organizations for enhanced outreach.
Marketing Synergy:
- Work closely with the digital marketing team to seamlessly integrate audio content into popular social platforms such as Facebook, Instagram, and TikTok.
- Develop strategies for effective cross-promotion between audio content and other digital and video assets, maximizing our presence across various channels.
- Possess at least Degree
- Have excellent planning & organization skills, meticulous and people skills
- Experience in radio broadcasting is preferred