Job Responsibilities
- Brand custodian of all RWS and partners initiated campaign in Greater China market
- Planning and execution of marketing campaigns to drive in-market awareness and conversions
- Pursue partnership opportunities to strengthen RWS branding in Greater China market
- Grow new market/segment and drive incremental attendance and revenue
- Content planning & KOL engagement
- Manage campaign budgets and administration of invoices
- Monitoring of market attendance and sales report
- Work closely with Sales Team to support collaboration and campaigns with trade partners
- Liaise with internal business units to coordinate shoot requests from Trade and Media Partners
Job Requirements
- Diploma/Degree in Marketing or related field
- Able to speak and write fluent Mandarin & English to support target market segment
- With good attitude and willing to learn
- At least 1-2 years of marketing experience (fresh graduates are also welcome)
- Experience in Greater China marketing, and/ or tourism/ hospitality industry will be an advantage
- Familiar with Greater China applications and social media platforms
- Able to work in a diverse and fast-paced environment
- Team player who is able to multi-task and perform under pressure
- Able to work on weekends and public holidays when required
