Job Summary:
Looking for a driven individual who likes to pursue a career with a leading financial services group in Asia with a presence in 18 markets. Being one of Asia's Safest Banks and voted "World's Best Bank" in 2021. Focusing only build lasting relationships with their customers but also positively impacting the communities.
In this position, you’ll be tasked to assist various stakeholders in the business unit and supporting business activities. Additionally, you will play a vital role in delivering all tasks in an efficient and timely manner while ensuring compliance with company policies, procedures and country legislations.
Responsibilities:
Branding – Refresh of brand collateral (pitchbook)
1. Content including copy and visual (photography and video production) development with creative agency
2. Manage stakeholders across business units (SG & HK) for content gathering, alignment, feedback and approvals
3. Printing and distribution to Relationship Managers
Website refresh – Improve customer experience and increase traffic and leads generation through the website
1. Content including copy and visual (photography and video production) development with creative agency
2. Manage stakeholders across business units (SG & HK) for content gathering, alignment, feedback and approvals
3. Management of Design and IT teams to ensure the website meets business needs and timelines are met
4. UAT testing and tracking against success measures
Inbound acquisition – Generate leads online through campaigns making use of both internal and external channels (excluding events)
1. Content creation with creative agency for online campaigns
2. Managing Relationship Managers on the tracking and follow up on leads acquired.
3. Monthly fulfilment for campaign incentives
4. Monthly tracking, data analysis and reporting for campaigns
Client communications – Engage clients through email marketing and push notifications
1. Content creation with creative agency
2. Liaising with business units for content gathering and alignment, feedback and approvals
3. Working with data team on data management including extraction of leads, leads verifications and testing
4. Monthly tracking, data analysis and reporting for campaigns
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proficient in developing compelling copy and visuals for brand collateral.
- Experience in photography and video production coordination with creative agencies.
- Strong interpersonal skills for managing stakeholders across different business units (Singapore & Hong Kong).
- Ability to gather, align, and incorporate feedback for effective collaboration.
- Strong interpersonal skills for managing stakeholders across different business units.
- Ability to gather, align, and incorporate feedback for website content.
- 2-4 years of experience in branding, marketing communications, or a related role.
- Experience in financial or similar industries is a plus.
EA License No. 01C4394 • RCB No. 200007268E • Lim Jia Jie EA Registration No. R22108969
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