ROLE
The Senior Copywriter is responsible for concept creation as well as all copy elements of advertising campaigns from traditional to experiential to digital. The interpretation of client briefs into award winning creative concepts and ideas is paramount. The Senior Copywriter will need to be in touch with the latest cultural and digital trends. He/She leads campaigns from ideation to production and will have to work well under pressure and tight deadlines. Craft should be of the highest priority, with the ability to bring to life creative concepts to their fullest potential.
EXPERIENCE
We are looking for digitally minded, wickedly talented, conceptual creative with:
- Relevant experience working on regional/international campaigns
- International experience is ideal
- Proven track record with award winning ideas on an international level
- Media agnostic thinking and execution
- Strong communications skills
- Strong presentation skills
SKILLS
The candidate must possess/be:
- An independent conceptual thinker with a strong flair for storytelling
- A leader fronting and motivating the junior teams on initiatives for new and existing clients
- Passion to drive, lead and be able to challenge briefs
- Flawless presentation skills
- A digital native
- Comfortable and capable with social platforms and content production
DEPARTMENT
As an integral member of the core Creative Department there is an expectation to contribute to the discipline, team and culture in a number of ways;
- Mentor, share knowledge, experience, offer guidance and expertise among junior members with the aim of growing talent and elevating the craft of the department
- Help contribute to and develop BBH IP and agency process when appropriate
- Contribute to effectiveness and creative awards at an international level
- Get involved with departmental initiatives such as learning and industry events
CLIENTS
Client responsibilities vary over time with a mix of retained relationships and project-based assignments. The role and flat organisational structure at BBH provides an opportunity for you to bring your difference to a wide range of BBH brands, which include the Samsung, UOB, Singapore Tourism Board, Nike and Income.
WHAT IT TAKES TO BE A BLACK SHEEP
Excellence – You aim to be the best at what you do
Black Sheep – You favour the unorthodox, are highly independent-minded and bring a maverick quality to working because outcomes are all that matter
Restless – You are fast learning, agile, and adaptable to change. You bring a founder’s attitude to everything you do
Risky – You push to take bold leaps, even if that means you make mistakes along the way
Hungry – You are voraciously curious and never stop feeding your mind
Generous – You are giving your energy and ideas to continuously improve the work without your ego in the mix
Influential – You know how to build trusted relationships fast and get the best out of people
DIVERSITY
BBH is powered by difference and committed to diversity, equality and inclusion in the recruitment and development of talent, so that everyone benefits from an equal opportunity. We challenge prejudice and discrimination inside our business, with our clients, how we select our partners and in our work so that everyone feels welcome and empowered.
