- MNC
- Location: Alexandra Road
- Monday - Friday: 8.30AM - 5.30PM
Responsibilities:
- Places emphasis on the promotion and sale of a specific product or service.
- Engages in market research to grasp customer needs and preferences.
- Formulates product messaging, positioning, and pricing strategies.
- Works closely with product development and sales teams to ensure successful product launches and ongoing promotion.
- Focuses on constructing and managing a company's brand identity and reputation.
- Defines brand values, personality, and tone.
- Ensures consistent messaging across all marketing channels to elicit emotions and establish connections with customers.
- Aims to foster brand awareness, loyalty, and trust among consumers.
- Directs marketing efforts toward distribution channels such as retailers, wholesalers, and distributors, rather than end consumers.
- Concentrates on promoting products within the retail environment through tactics like point-of-sale displays, trade promotions, and merchandising support.
- Strives to boost sales and fortify relationships with channel partners.
- Concentrates on nurturing enduring relationships with customers.
- Utilizes customer data and insights to customize marketing messages and experiences.
- Implements loyalty programs, customer support initiatives, and feedback mechanisms to enhance customer satisfaction and retention.
- Aims to augment customer lifetime value and advocacy.
- Targets businesses and organizations as customers, as opposed to individual consumers.
- Involves lengthier sales cycles, multiple decision-makers, and intricate buying processes.
- Puts emphasis on relationship-building, trust, and showcasing value through marketing materials, case studies, and industry-specific content.
- Frequently incorporates targeted account-based marketing (ABM) strategies to effectively engage key accounts.
Requirements:
- Require a minimum of 2 years of experience in the relevant field, with a preference for candidates who have worked in the consumer electronics industry.
- Minimum diploma, preferably in marketing.
HOW TO APPLY:
Interested applicants, please click on “Apply Now” or email to submit your resume.
We regret only shortlisted candidates will be notified.
Stafflink Services Pte Ltd
EA Licence No.: 04C4294
EA Personnel: Chua Xue Min (Joesefyn)
EA Personnel Reg. No.: R23113090