Job descriptions:
This role is responsible to build and nurture the relationships of the company with its channel partners. The ideal candidate will have an existing strong business relationship with key channels partners in both modern and general trade. The candidate should be apt in establishing relationships with strategic customers (including corporate) to aid in the promotion and adoption of our brands and products, identify needs and requirements to promote our company’s solutions and achieve mutual satisfaction
Other responsibilities include:
- To develop and establishes sales objectives by forecasting and developing annual sales quotas and projecting expected sales volume and profit for existing and new products in collaboration with marketing.
- To be responsible for sales objective set for OTC team and manage sales strategies to achieve sales target, improve market share and profitability for the business.
- Propose and implement adequate plans to tackle business opportunities and to offset potential risks and challenges.
- Provide regular reports to the management team on market / customer / sales / competition movements including market trends of new & existing products.
- To plan promotions and trade activities aligned to trade and shopper marketing strategy for brands.
- To conduct joint business planning and maintain positive engagement with partners, building effective and strong working relationships with principals, pharmacies, and wholesalers.
- To recruit, mentor and coach sales team/promoters and contribute to team effort by accomplishing related results as needed.
- Provide monthly analysis and findings with plan of actions.
- Responsible in managing trade activities and A&P BTL expenditure within budget allocations.
- Support on-going analysis and review of new products, category, market trends, promotional programs and competitive information as part of a situation assessment on brand performance and product pipelining.
- Work with other cross-functional departments to ensure clients’ operational requirements are met.
