Burnt Ends has established itself as one of Asia’s most exciting places to dine. It is a modern Australian-style barbecue restaurant which believes that magic that comes from cooking with wood. The main restaurant and office is located at Dempsey and there is one Meatsmith restaurant in Telok Ayer.
JOB SCOPE AND RESPONSIBILITIES:
- Develop & manage a compelling and engaging social media content framework & strategy for the Group’s social media platforms, as well as explore other potential platforms for greater online engagement and visibility
- Develop & manage attractive campaigns & manage promotional collaterals to boost sales, as well as drive traffic to website and social media platforms
- Monitor and collate data of all digital marketing platforms i.e. number of impressions, unique visits, number of followers, link clicks, weekly sales, etc.
- Identify digital marketing trends and market activities
- Support the maintenance & updates of all marketing & eCommerce platforms e.g. Website, Chope, Oddle, etc
- Collaborate closely with Photographer/ Graphic Designer to help develop attractive visual content for emailer campaigns and ads
- Maintain online websites & web stores for all brands, venues
- Update website copy
- Organize Quarterly Promotions meetings and action plan post-meeting
- Other related tasks as and when assigned
- Maintain, monitor, and engage in social media community discussions
- Assist with Menu changes and updates
- Other related tasks as and when assigned
