Job Description:
To work with, assist and support the Head of Marketing and Outreach, and CEO, to achieve SAFEF’s objective of promoting local produce at the business-to-consumer, business-to-business, and business-to-people levels through effective marketing and outreach events, campaigns and projects.
Responsibilities:
· Participate in developing marketing and outreach strategies and plans for events, campaigns and projects to achieve SAFEF’s marketing and outreach objectives
· Assist in preparing event, campaign and project budgets and proposals for approval
· Plan, organize and market SAFEF’s business-to-consumer events including physical SG Farmers’ Market events and e-SG Farmers’ Market promotional campaigns to promote local produce to the community
· Plan, organize / coordinate and market SAFEF’s and its Members’ participation in business-to-business trade events to promote local produce
· Participate in the development, implementation and marketing of new initiatives to promote local produce and grow the number of local produce supporters
· Plan and execute advertising, marketing and outreach campaigns across multiple platforms including but not limited to digital and social media to achieve SAFEF’s marketing and outreach objectives
· Work closely with the team and all stakeholders to ensure that the events, campaigns and projects are executed on time and within budget
· Collect and assist in analyzing data, and evaluating the effectiveness of the marketing efforts
· Assist in preparing post-event, campaign and project reports for senior management, and proposing recommendations for future events, campaigns and projects
Requirements:
· Bachelor’s degree and/or Diploma in Digital Marketing
· Fresh graduate are welcome to apply
· Good planning, organisational, and written and oral communication skills, preferably bilingual
· Good time and budget management, and ability to work independently and as part of a team
· Good track record in developing and executing marketing events and campaigns on both traditional and new media platforms, and preferably with experience in managing loyalty programmes
