Responsibilities
- Plan and execute marketing engagement campaigns consisting of email, webinars, videos, social media advertising, marketing collateral, and new tactics to promote awareness and drive awareness, and build brand advocacy
- Craft compelling content that reflects the company’s brand and tone of voice, whilst overseeing the campaigns such as Instagram, Facebook, LinkedIn, Twitter and YouTube
- Oversee distribution and promotion of content across major streaming platforms
- Manage and produce the monthly email newsletter – from writing compelling content, maintain the subscriber list and tracking audience engagement metric to refine messaging and distribution strategy
- Gaining insight and analysing performance metrics and engagement across company website, social media and other digital platforms to help shape future campaigns
- Creating visually striking pitch decks, proposals, and presentations
- Ongoing support with the development of marketing materials such as brochures and flyers
- Coordinating events from planning to implementation
- Conducting market research and analysis to inform our marketing strategies
- Collaborating with internal and external teams to design and execute integrated marketing campaigns
- Build processes for efficiently handling marketing requests across teams
Requirements
- Bachelor Degree in Marketing, Business or related field
- Experience in communications, marketing, events, program development
- Ability to produce, analyse, and interpret campaign performance information
- Experience developing copy, images, and video across multiple channels, including web pages, automated email journeys, social media, and SMS
- Strong written and verbal communication skills, including over the phone
To apply, please visit www.gmprecruit.com and search for Job Reference: 24167.
To learn more about this opportunity, please contact XinYi at [email protected].
We regret to inform that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: XinYi | Registration No: R1328898