Roles & Responsibilities
Key responsibilities include: -
· Help manage Company’s branding strategies
· Oversee / Conduct campaign management for marketing initiatives
· Produce marketing, promotional materials, e-newsletter and emails to clients/potential clients
· Oversee and create content, improve search engine optimization (SEO) for Company’s website
· Monitoring and managing Company’s social media accounts and website.
· Serve as media liaison for the Company
· Conduct customer and market research
· Overseeing outside vendors and agencies
· Execution of Google/Linkedin Ads, database/ email marketing, social media ads; monitoring paid ads and results to make improvements.
· Support in sales & marketing activities and events.
· Any other tasks assigned by the Management.
Qualifications and Experience:
· Relevant experience in marketing
· Good understanding of digital and social media marketing (SEO / SEM, Google Analytics, web design).
· Exceptional written and verbal communication skills (English and Chinese), eye for detail and aesthetics.
· At least 3 years in the financial services industry.
· Good knowledge about the futures and options industry and about the trading brokerage business.
