Job description
Job Responsibilities
- Develop and execute social media campaigns that align with the company's overall marketing strategy
- Creating engaging content, managing social media accounts, analyzing social media metrics, and staying up-to-date with the latest social media trends and technologies
- Collaborate with cross-functional teams to ensure consistent messaging across all marketing channels
- Involve using persuasive marketing techniques to drive engagement and conversions, which may include creating compelling marketing materials such as ads, email campaigns, and landing pages
- To build brand awareness, drive traffic, and increase conversions through effective social media marketing
- Other ad-hoc duties as assigned
Job Requirements
- Minimum diploma or above
- At least 2 - 3 years of social media marketing experience especially in heavy equipment
- Team player and possess skills in market research, communication, relationship building, and strategic planning
- Creative, resourceful, and has a proven track record of success in driving powerful marketing campaign
