- Lead the creation of video content from concept to execution, including filming, editing, and post-production, ensuring high-quality content that aligns with our brand identity.
- Develop and implement social media strategies to increase engagement, following, and brand awareness across various platforms including Instagram, Facebook, Twitter, and YouTube.
- Manage day-to-day social media operations, including content scheduling, posting, and community engagement, ensuring consistent and timely interaction with our audience.
- Analyze social media performance metrics to gauge success, identify trends, and make data-driven decisions to optimize content and strategies.
- Stay up-to-date with the latest social media trends and videography techniques to continuously improve our content and outreach efforts.
- Collaborate with marketing, creative, and sales teams to create synergistic content that supports company objectives and campaigns.
- Manage and maintain video and social media equipment and software, ensuring everything is in working order and up-to-date.